So… Have you thought about going into Video Podcasting? You might already have an Audio version of your podcast, but a Video Podcast? This is where things get interesting… By providing your audience with a video podcast, you’ll get better engagement and you’re likely to reach a new audience. The truth of the matter is …
The most important thing to do if you have a podcast is to promote it. Market your podcast! This means you need Marketing material… How important is Marketing Material? I’d say it’s up there with your podcast launch strategy. Because after you’ve done all the work of producing your podcast and you’re ready to share …
Step 1: Brand Identity What do I mean by Brand Identity? Well, what is your Podcast about? What’s the story behind it? How do you want to present your podcast to listeners? It’s important to pick a niche, according to Apple, the top-rated brands focus on celebrities, politics, comedy etc. They’ve got a niche! It’s …
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