How much should I pay for a podcast editor? This is a very common question we see in the community. I’ll be going through a few variables on what you consider before choosing your podcast editor.
- What You Require
- Editing Level
- Add Ons
Experience is a tricky one. Someone that hasn’t worked with any clients may have the same skill set as someone who has worked with many clients. From that alone, you shouldn’t base who you hire on experience.
Although, if you do hire a podcast editor or agency that has worked with clients previously. You’ll get the experience of them working with many clients. Plus, they’ll have worked with various platforms, and have tested real-time analytics. Their editing over time would’ve likely improved, there are lots of variables.
What you Require
Don’t neglect what you need. Set from very early on what you’ll want your editor to do. If that’s basic editing or complex editing. If you want your editor to remove us, ars. Or, you want your editor to include marketing material for each episode. Rather, you’ll be wanting your editor to take the whole process off your hands. This includes uploading the podcast to your hosting platform.
You must stick to what you desire. Then, when you’re on the hunt for a podcast editor, don’t settle for anything less. Unless, you can’t afford to pay for everything you want, yet. If an editor approaches you with a proposal and within their proposal. It doesn’t include what you need… Look for another editor.
Remember, if you go with a podcast editor and in a month you decide you’re not happy with their work. Then you can look for another editor! Yet, we suggest you find an editor from the very start that meets your requirements. For example, we’ve been working with some of our clients for almost 3 years. Build a bond with your editor, and you’ll get the best results.
Length / How long it takes to edit
This is a vital element to consider when choosing a podcast editor. Although you could find a fantastic podcast editor. The price is right, they have what you need in regard to editing. But, they take ages to send you the finished product. They are not the edit you’ll want to have.
We suggest finding an editor that will take 4 days maximum. Any more and you’ll feel like you’re waiting for ages. Unless you’ve pre-batched content and there’s no rush, don’t rely on an editor that will take ages. Depending on how much you pay for an editor is a vital factor. If you’re paying anywhere above £20 per hour/ £50 per episode and they’re delivering an episode to you in a delayed manner. You need to find someone else.
Don’t pay a huge amount for an editor if they only offer you basic editing. Don’t be fooled by what they say if they only offer you basic editing. It’s not worth your time or money.
Things you will want your editor to include at the very least:
- Advanced Audio Editing
- Normalising Audio
- Broadcast Compression
- Include Intro & Outro Files
These are musts. If you find a podcast editor that doesn’t offer these, stay far away. These have to be the base of their packages, without these, what are they even doing?
Some extras you may want your podcast editor to have/offer
- Mistake Removal
- Remove any mistakes (umms, errs, ahhs)
- Include Section Breaks & Adverts
- ID3 File Tagging
- Marketing Material
- Video Editing
- Graphic Design
These are extras. The ones essential in this list are mistake removal and marketing material. Two massive elements to the editing process that will make your podcast audio quality better. Plus, a way for you to market your podcast.
Mistake removal is integral because if you ever made a mistake, or you say um too much. Your listeners won’t want to listen to your episodes, in turn giving you bad credibility. Within our packages, mistake removal is included for all packages. We want to be able to listen to your podcast without mistakes, as would your listeners.
What is marketing material? Marketing material is soundbites from your podcast. Picture this… You release a new episode. Your current audience listens to it, but how are you going to attract new listeners? You need to market your podcast. Social media is one of the best ways to get organic traffic. With marketing material, you can lure in new listeners. Through the use of soundbites or graphic design! This is vital to your podcast journey.
With the podcast editor you’re looking for, do they offer any add-ons?
For example, will they manage your podcast? Will they offer side-by-side video editing? Allowing you access to a video podcast style? Will they have an option for training? These are features you want to bear in mind. Finding a podcast editor is more than finding someone to do your editing. How much value can they bring to your podcast? If it’s a small amount, expect to pay them less. If they offer loads of value to your podcast, expect to pay more.
Whilst you need to think about how much you’re willing to pay for a podcast episode on a per-episode basis. Think about the long term. Ideally, if they have a chance for you to bulk-buy their episodes, utilise that. You don’t want to be paying full price for episodes. When another editor could be offering a bulk-buy package, like us.
At the very least, you want to post four times a month. You need to utilise an editor that will have bulk-buying packages. If you want to save money, then that’s something you need to take into consideration when choosing an editor. With our bulk-buying packages, we have it so if you bulk-bought 10 episodes, you would save a lot of money.
There are plenty of variables before deciding how much you’re willing to pay for a podcast editor. We suggest you go through all the options we’ve mentioned above. Write down what you need, and what you want, then decide how much you’re willing to pay. Bearing in mind, expect to pay around £50-£100 for an episode. Sometimes more!
Remember, we have our very own podcast services for a great price, with all the features we’ve said above. If you want to work with us, see our services here and get in contact!